:root {
  --ink: #0f1419;
  --ink-2: #141b22;
  --panel: #1b232c;
  --line: #2a3540;
  --text: #e7ecf1;
  --muted: #8b9aab;
  --sage: #7dcea0;
  --sage-ink: #143322;
  --amber: #e4b86a;
  --coral: #e07a5f;
  --paper: #d6dee6;
}

* { box-sizing: border-box; }
html, body { margin: 0; min-height: 100%; }
body {
  background: radial-gradient(1200px 600px at 10% -10%, #1a2a24 0%, var(--ink) 55%);
  color: var(--text);
  font: 15px/1.5 "IBM Plex Sans", ui-sans-serif, system-ui, sans-serif;
}
code { font-family: "IBM Plex Mono", ui-monospace, monospace; font-size: .92em; }
a { color: var(--sage); text-decoration: none; }
a:hover { text-decoration: underline; }
h1, h2 { font-weight: 600; letter-spacing: -0.02em; }
h1 { font-size: 1.7rem; margin: .15rem 0 .4rem; }
h2 { font-size: 1.05rem; margin: 0 0 .8rem; }

.shell { display: grid; grid-template-columns: 220px 1fr; min-height: 100vh; }
.rail {
  padding: 1.4rem 1.1rem;
  border-right: 1px solid var(--line);
  background: rgba(15, 20, 25, .72);
  display: flex;
  flex-direction: column;
  gap: 1.5rem;
}
.mark {
  display: flex; align-items: center; gap: .55rem;
  color: var(--text); font-weight: 600; letter-spacing: .01em;
}
.mark svg { width: 22px; height: 22px; color: var(--sage); }
.mark:hover { text-decoration: none; }
.rail nav { display: flex; flex-direction: column; gap: .25rem; }
.rail nav a {
  color: var(--muted); padding: .35rem .5rem; border-radius: 6px;
}
.rail nav a.on, .rail nav a:hover {
  color: var(--text); background: var(--panel); text-decoration: none;
}
.rail-foot { margin-top: auto; }
.who { display: flex; flex-direction: column; gap: .1rem; margin-bottom: .5rem; }
.who span { color: var(--muted); font-size: .85rem; }
.stage { padding: 1.6rem 2rem 3rem; max-width: 1100px; }

.page-head { display: flex; justify-content: space-between; align-items: flex-start; gap: 1rem; margin-bottom: 1.4rem; }
.kicker { text-transform: uppercase; letter-spacing: .08em; font-size: .72rem; color: var(--muted); margin: 0 0 .2rem; }
.kicker a { color: var(--muted); }
.muted { color: var(--muted); }
.lede { color: var(--paper); }

.metrics {
  display: grid; grid-template-columns: repeat(auto-fit, minmax(140px, 1fr)); gap: .7rem; margin-bottom: 1.2rem;
}
.metrics div {
  background: var(--panel); border: 1px solid var(--line); border-radius: 10px; padding: .85rem 1rem;
}
.metrics span { display: block; font-size: 1.45rem; font-weight: 600; font-variant-numeric: tabular-nums; }
.metrics label { color: var(--muted); font-size: .8rem; }

.cards { display: grid; grid-template-columns: repeat(auto-fill, minmax(260px, 1fr)); gap: .8rem; }
.card {
  display: block; background: var(--panel); border: 1px solid var(--line); border-radius: 12px;
  padding: 1rem 1.05rem; color: inherit;
}
.card:hover { border-color: var(--sage); text-decoration: none; }
.card-top { display: flex; flex-direction: column; gap: .15rem; margin-bottom: .8rem; }
.card dl { display: grid; grid-template-columns: 1fr 1fr; gap: .45rem .6rem; margin: 0 0 .7rem; }
.card dt { color: var(--muted); font-size: .75rem; }
.card dd { margin: 0; font-variant-numeric: tabular-nums; }

.panel {
  background: var(--panel); border: 1px solid var(--line); border-radius: 12px;
  padding: 1rem 1.1rem 1.15rem; margin-bottom: 1rem;
}
.panel-head { display: flex; align-items: center; gap: 1rem; flex-wrap: wrap; margin-bottom: .6rem; }
.panel-head h2 { margin: 0; margin-right: auto; }
.warn-panel { border-color: #5a4a28; background: #211c14; }
.danger-zone { border-color: #4a2d28; }
.split { display: grid; grid-template-columns: 1fr 1fr; gap: .8rem; }

.table-wrap { overflow-x: auto; }
table.data { width: 100%; border-collapse: collapse; font-size: .92rem; }
table.data th {
  text-align: left; color: var(--muted); font-weight: 500; font-size: .75rem;
  letter-spacing: .04em; text-transform: uppercase; padding: .4rem .45rem; border-bottom: 1px solid var(--line);
}
table.data td { padding: .55rem .45rem; border-bottom: 1px solid #232c35; vertical-align: top; }
table.data td.clip { max-width: 280px; overflow: hidden; text-overflow: ellipsis; white-space: nowrap; }
table.data td.tight { white-space: nowrap; }
.pos {
  display: inline-block; min-width: 1.8rem; text-align: center;
  background: #243047; border-radius: 4px; padding: 0 .3rem;
  font-variant-numeric: tabular-nums; font-family: "IBM Plex Mono", monospace;
}
.pos.p1 { background: #2e4a2e; color: var(--sage); }
.delta.up { color: var(--sage); }
.delta.down { color: var(--coral); }
.err-mini { color: var(--coral); font-size: .78rem; margin-top: .15rem; }

.btn {
  appearance: none; border: 0; background: var(--sage); color: var(--sage-ink);
  font: inherit; font-weight: 600; padding: .5rem .85rem; border-radius: 8px; cursor: pointer;
}
.btn.ghost { background: transparent; color: var(--text); border: 1px solid var(--line); }
.btn:hover { filter: brightness(1.06); }
.linkish {
  background: none; border: 0; color: var(--muted); font: inherit; cursor: pointer; padding: 0;
}
.linkish:hover { color: var(--text); }
.linkish.danger:hover { color: var(--coral); }

.stack { display: flex; flex-direction: column; gap: .75rem; }
.stack.narrow { max-width: 26rem; }
.row2 { display: grid; grid-template-columns: 1fr 1fr; gap: .7rem; }
label { display: flex; flex-direction: column; gap: .3rem; color: var(--muted); font-size: .85rem; }
input, select, textarea {
  background: var(--ink); color: var(--text); border: 1px solid var(--line);
  border-radius: 8px; padding: .5rem .6rem; font: inherit;
}
textarea { resize: vertical; }
.hint { color: var(--muted); font-size: .8rem; }
.actions { display: flex; gap: .6rem; align-items: center; flex-wrap: wrap; }
.actions form { margin: 0; }
.inline { display: flex; align-items: center; gap: .4rem; }
.inline-label { flex-direction: row; align-items: center; gap: .45rem; }
.flash { border-radius: 8px; padding: .55rem .75rem; margin: 0 0 .9rem; }
.flash.ok { background: #1a3326; color: var(--sage); }
.flash.err { background: #3a201c; color: #f0b4a6; }
.flash.warn { background: #332a16; color: var(--amber); }

.empty {
  border: 1px dashed var(--line); border-radius: 12px; padding: 2rem 1.4rem; text-align: center;
}
.empty h2 { margin-bottom: .4rem; }

dialog.sheet {
  border: 1px solid var(--line); background: var(--ink-2); color: var(--text);
  border-radius: 14px; padding: 1.2rem 1.25rem; width: min(480px, calc(100vw - 2rem));
}
dialog.sheet::backdrop { background: rgba(6, 8, 10, .62); }

.gate {
  min-height: 100vh; display: grid; place-items: center; padding: 2rem;
}
.gate-card { width: min(28rem, 100%); }
.ok-line { color: var(--sage); margin: 0 0 .4rem; letter-spacing: .04em; }
.plain { padding-left: 1.1rem; color: var(--paper); }
.plain li { margin: .35rem 0; }

.pill {
  display: inline-block; font-size: .72rem; letter-spacing: .04em; text-transform: uppercase;
  border: 1px solid var(--line); border-radius: 999px; padding: .1rem .45rem; color: var(--paper);
}
.pill[data-engine="google"] { border-color: #3d6b52; color: var(--sage); }
.pill[data-engine="bing"] { border-color: #3a5878; color: #9ec4e6; }
.pill[data-engine="google_maps"] { border-color: #5a4a28; color: var(--amber); }
.engine-avgs { margin: 0 0 1rem; display: flex; gap: .4rem; flex-wrap: wrap; align-items: center; }
.checks { border: 1px solid var(--line); border-radius: 10px; padding: .75rem .9rem; margin: 0; }
.checks legend { color: var(--muted); padding: 0 .3rem; }
.check { flex-direction: row; align-items: flex-start; gap: .6rem; color: var(--text); font-size: .92rem; }
.check input { margin-top: .25rem; }
.check .hint { display: block; }

.pill[data-feat="ai_overview"] { border-color: #6b4a78; color: #d4b4e6; }
.pill[data-feat="ads"] { border-color: #5a4a28; color: var(--amber); }
.pill[data-feat="featured_snippet"] { border-color: #3d6b52; color: var(--sage); }
.pill[data-feat="local_pack"] { border-color: #5a4a28; color: var(--amber); }
.pill.live { border-color: #3d6b52; color: var(--sage); }
.pill.mock { border-color: #5a4a28; color: var(--amber); }
.pill.tag { text-transform: none; letter-spacing: 0; margin-left: .25rem; color: var(--muted); }
.badge {
  display: inline-block; min-width: 1.15rem; padding: 0 .3rem; margin-left: .15rem;
  background: var(--coral); color: #2a100c; border-radius: 99px;
  font-size: .7rem; font-weight: 600; text-align: center;
}
.subhead { margin: 0 0 .4rem; color: var(--muted); font-size: .78rem; text-transform: uppercase; letter-spacing: .04em; }
ul.movers { list-style: none; padding: 0; margin: 0; }
ul.movers li { display: flex; flex-wrap: wrap; gap: .4rem; align-items: baseline; margin: .3rem 0; }
.note-pill {
  color: var(--amber); font-size: .75rem; margin-top: .15rem;
}
.bulk-bar {
  display: flex; flex-wrap: wrap; align-items: center; gap: .6rem;
  margin: 0 0 .7rem; padding: .45rem .55rem;
  border: 1px dashed var(--line); border-radius: 8px;
}
.logo-preview img { max-height: 48px; max-width: 180px; background: #fff; border-radius: 6px; padding: .25rem; }
.feat { max-width: 220px; }
.feat .pill { margin: 0 .15rem .15rem 0; }
h3 { font-size: .95rem; margin: 1rem 0 .5rem; font-weight: 600; }
.usage-bar {
  height: 8px; background: var(--ink); border: 1px solid var(--line); border-radius: 99px;
  overflow: hidden; margin: -.4rem 0 1.1rem;
}
.usage-bar i { display: block; height: 100%; background: var(--sage); }

.dist {
  display: flex; height: 10px; border-radius: 99px; overflow: hidden;
  background: var(--ink); border: 1px solid var(--line); margin: 0 0 .45rem;
}
.dist i { display: block; height: 100%; min-width: 0; }
.d-top3 { background: var(--sage); }
.d-top10 { background: #4a8f6a; }
.d-p2 { background: var(--amber); }
.d-deep { background: #8a6a3a; }
.d-out { background: #4a5560; }
.dist-legend {
  display: flex; flex-wrap: wrap; gap: .45rem 1rem; margin: 0 0 1.1rem; font-size: .8rem;
}
.dist-legend span { display: inline-flex; align-items: center; gap: .35rem; }
.dist-legend span::before {
  content: ""; width: .55rem; height: .55rem; border-radius: 2px; background: #4a5560;
}
.lg-top3::before { background: var(--sage); }
.lg-top10::before { background: #4a8f6a; }
.lg-p2::before { background: var(--amber); }
.lg-deep::before { background: #8a6a3a; }
.lg-out::before { background: #4a5560; }
.lg-mock::before { background: var(--amber); }
.lg-live::before { background: var(--sage); }
.card.paused { opacity: .78; }
.report-frame {
  width: 100%; height: 70vh; border: 1px solid var(--line); border-radius: 10px;
  background: #fff; margin: 1rem 0;
}
.mark-logo { height: 1.35rem; width: auto; display: block; }
.client-shell .rail .mark { color: var(--brand, var(--sage)); }
.client-shell .rail a.on { color: var(--brand, var(--sage)); }
.client-shell .page-head h1 { letter-spacing: -0.02em; }

.site-foot {
  margin-top: 2.5rem; padding-top: 1rem; border-top: 1px solid var(--line);
  display: flex; flex-wrap: wrap; gap: .75rem 1.1rem; font-size: .82rem;
}
.site-foot a { color: var(--muted); }
.site-foot a:hover { color: var(--text); }
.gate-foot { margin-top: 1.4rem; font-size: .82rem; color: var(--muted); }
.gate-foot a { color: var(--muted); }
.cookie-banner {
  position: fixed; left: 1rem; right: 1rem; bottom: 1rem; z-index: 40;
  max-width: 36rem; margin: 0 auto;
  display: flex; gap: .8rem; align-items: center; justify-content: space-between;
  background: var(--ink-2); border: 1px solid var(--line); border-radius: 12px;
  padding: .75rem .9rem; box-shadow: 0 8px 28px rgba(0,0,0,.35);
}
.cookie-banner p { margin: 0; font-size: .85rem; color: var(--paper); }
.cookie-banner[hidden] { display: none; }
.legal h2 { margin-top: 1.2rem; }
.code-block {
  background: var(--ink); border: 1px solid var(--line); border-radius: 8px;
  padding: .75rem .9rem; overflow-x: auto; font-family: "IBM Plex Mono", ui-monospace, monospace;
  font-size: .82rem; color: var(--paper);
}
.clip { max-width: 14rem; overflow: hidden; text-overflow: ellipsis; white-space: nowrap; }

.trend-cell {
  display: flex; align-items: center; gap: .35rem; min-width: 5.5rem;
  color: var(--sage);
}
.trend-cell .delta { font-size: .85em; }
svg.spark { display: block; opacity: .9; }

/* —— Public marketing / sales —— */
.mkt {
  background:
    radial-gradient(900px 480px at 85% -5%, #1f3a30 0%, transparent 55%),
    radial-gradient(1100px 520px at 0% 0%, #1a2a24 0%, var(--ink) 50%);
  color: var(--text);
  font: 16px/1.55 "IBM Plex Sans", ui-sans-serif, system-ui, sans-serif;
  min-height: 100vh;
}
.mkt-skip {
  position: absolute; left: -999px; top: 0;
}
.mkt-skip:focus { left: 1rem; top: 1rem; z-index: 50; background: var(--panel); padding: .4rem .6rem; }
.mkt-nav {
  display: flex; align-items: center; justify-content: space-between; gap: 1rem;
  max-width: 72rem; margin: 0 auto; padding: 1.1rem 1.25rem;
}
.mkt-nav nav { display: flex; flex-wrap: wrap; gap: .55rem 1rem; align-items: center; }
.mkt-nav nav a { color: var(--muted); font-size: .92rem; }
.mkt-nav nav a:hover { color: var(--text); }
.mkt-nav .btn { color: var(--sage-ink); }
.mkt-hero {
  max-width: 72rem; margin: 0 auto; padding: 1.5rem 1.25rem 3rem;
  display: grid; grid-template-columns: minmax(0, 1.05fr) minmax(0, 1.15fr);
  gap: 2rem; align-items: end; min-height: min(78vh, 40rem);
}
.mkt-brand {
  font-size: clamp(2.4rem, 5vw, 3.6rem); font-weight: 600; letter-spacing: -0.04em;
  margin: 0 0 .55rem; color: var(--sage);
  animation: mkt-rise .7s ease both;
}
.mkt-hero h1 {
  font-size: clamp(1.45rem, 2.6vw, 2rem); font-weight: 600; letter-spacing: -0.025em;
  margin: 0 0 .7rem; max-width: 22ch; line-height: 1.25;
  animation: mkt-rise .7s ease .08s both;
}
.mkt-support {
  color: var(--paper); max-width: 38ch; margin: 0 0 1.2rem;
  animation: mkt-rise .7s ease .14s both;
}
.mkt-cta { display: flex; flex-wrap: wrap; gap: .65rem; animation: mkt-rise .7s ease .2s both; }
.mkt-soft { color: var(--muted); font-size: .85rem; margin: .9rem 0 0; animation: mkt-rise .7s ease .26s both; }
.mkt-hero-visual {
  border: 1px solid var(--line); border-radius: 16px; overflow: hidden;
  background: var(--ink-2); box-shadow: 0 24px 60px rgba(0,0,0,.35);
  animation: mkt-fade .9s ease .18s both;
}
.mkt-hero-visual svg { display: block; width: 100%; height: auto; }
.mkt-section { max-width: 72rem; margin: 0 auto; padding: 2.5rem 1.25rem; }
.mkt-section-head { max-width: 40rem; margin-bottom: 1.4rem; }
.mkt-section-head h2 { font-size: 1.45rem; margin: 0 0 .4rem; }
.mkt-section-head p { color: var(--muted); margin: 0; }
.mkt-feature-grid {
  display: grid; grid-template-columns: repeat(3, minmax(0, 1fr)); gap: 1rem 1.4rem;
}
.mkt-feature-grid article { padding: .2rem 0 0.6rem; border-top: 1px solid var(--line); }
.mkt-feature-grid h3 { margin: .7rem 0 .35rem; font-size: 1rem; }
.mkt-feature-grid p { margin: 0; color: var(--paper); font-size: .95rem; }
.mkt-shots { display: grid; gap: 1.4rem; }
.mkt-shot { margin: 0; }
.mkt-shot-frame {
  border: 1px solid var(--line); border-radius: 14px; overflow: hidden; background: var(--ink-2);
}
.mkt-shot-frame svg { display: block; width: 100%; height: auto; }
.mkt-shot figcaption { color: var(--muted); font-size: .88rem; margin-top: .55rem; }
.mkt-steps { color: var(--paper); padding-left: 1.2rem; max-width: 40rem; }
.mkt-steps li { margin: .55rem 0; }
.mkt-plans {
  display: grid; grid-template-columns: repeat(3, minmax(0, 1fr)); gap: 1rem;
}
.mkt-plan {
  border: 1px solid var(--line); border-radius: 12px; padding: 1.1rem 1.15rem;
  background: rgba(27, 35, 44, .55);
}
.mkt-plan-focus { border-color: #3d6b52; background: rgba(30, 48, 40, .55); }
.mkt-plan h3 { margin: 0 0 .35rem; }
.mkt-price {
  font-size: 2rem; font-weight: 600; letter-spacing: -0.03em; margin: 0 0 .8rem;
  font-variant-numeric: tabular-nums;
}
.mkt-price span { font-size: .95rem; color: var(--muted); font-weight: 500; }
.mkt-plan ul { margin: 0; padding-left: 1.05rem; color: var(--paper); }
.mkt-plan li { margin: .3rem 0; }
.mkt-plan-note { color: var(--muted); font-size: .9rem; margin: 1rem 0 0; max-width: 46rem; }
.mkt-close { text-align: center; padding-bottom: 3.5rem; }
.mkt-close .mkt-section-head { margin-left: auto; margin-right: auto; }
.mkt-foot {
  border-top: 1px solid var(--line); max-width: 72rem; margin: 0 auto;
  padding: 1.4rem 1.25rem 2.5rem; display: flex; flex-wrap: wrap; gap: 1rem; justify-content: space-between;
}
.mkt-foot strong { display: block; }
.mkt-foot span, .mkt-foot a { color: var(--muted); font-size: .85rem; }
.mkt-foot nav { display: flex; flex-wrap: wrap; gap: .55rem 1rem; }
.mkt-access-main {
  max-width: 56rem; margin: 0 auto; padding: 1.5rem 1.25rem 3rem;
  display: grid; grid-template-columns: 1fr 1.1fr; gap: 2rem; align-items: start;
}
.mkt-access-form { margin: 0; }
.mkt-hp { position: absolute; left: -10000px; height: 0; overflow: hidden; }
@keyframes mkt-rise {
  from { opacity: 0; transform: translateY(12px); }
  to { opacity: 1; transform: none; }
}
@keyframes mkt-fade {
  from { opacity: 0; transform: translateY(18px) scale(.985); }
  to { opacity: 1; transform: none; }
}
@media (max-width: 900px) {
  .mkt-hero, .mkt-feature-grid, .mkt-plans, .mkt-access-main { grid-template-columns: 1fr; }
  .mkt-hero { min-height: 0; align-items: start; }
  .mkt-nav { flex-direction: column; align-items: flex-start; }
}

@media (max-width: 860px) {
  .shell { grid-template-columns: 1fr; }
  .rail { flex-direction: row; flex-wrap: wrap; align-items: center; border-right: 0; border-bottom: 1px solid var(--line); }
  .rail nav { flex-direction: row; }
  .rail-foot { margin-top: 0; margin-left: auto; display: flex; gap: 1rem; align-items: center; }
  .metrics, .split { grid-template-columns: 1fr 1fr; }
  .stage { padding: 1.1rem; }
}